Project ECHO-CHCA
Branding
Website
Social Media
Communication Materials
Project ECHO is a knowledge-sharing network led by interdisciplinary expert teams. Through virtual learning sessions, it connects care providers and shares specialized knowledge across locations and disciplines.
CHALLENGE: Project ECHO includes multiple streams for different audiences. The challenge was to create a cohesive visual system that clearly distinguishes each stream while maintaining a unified brand.
DESIGN CONCEPT: I developed a flexible visual identity inspired by knowledge radiating outward, symbolizing information flowing from experts to learners across the network.








