Project ECHO-CHCA

Branding
Website
Social Media
Communication Materials

Project ECHO is a knowledge-sharing network led by interdisciplinary expert teams. Through virtual learning sessions, it connects care providers and shares specialized knowledge across locations and disciplines.

CHALLENGE: Project ECHO includes multiple streams for different audiences. The challenge was to create a cohesive visual system that clearly distinguishes each stream while maintaining a unified brand.

DESIGN CONCEPT: I developed a flexible visual identity inspired by knowledge radiating outward, symbolizing information flowing from experts to learners across the network.

echo page big 1
echo page big22
echo page big33
echo page big44
echo page big55
echo page big6

echo chca communication pcp3
echo chca communication isc2
echo chca communication hb
echo chca communication pcp3
echo chca communication isc2
echo chca communication hb
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All work© 2026 Lourdes Betancourt
betancourtlourdes@gmail.com
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